God & Popcorn: Movies Target Religious $$$

Grace Hill Media, a PR firm that reaches out to religious groups, is publicizing "Evan Almighty" to faith-based audiences. Slated for release June 22, it stars Steve Carell as a modern-day Noah. "Forty-three percent of this country is in church; that's a big chunk of folks," said Grace Hill president Jonathan Bock....more

In other Hollywood news, Former Paramount head focused on 'spiritainment'.
David Kirkpatrick wants to make Massachusetts, the bluest of the blue states, into a hotbed of faith-based entertainment production. The former president of Paramount Pictures is cofounder of Good News Holdings, whose mission is to produce "spiritainment."...more